12 Clothing Stores Like GAP to Shop For The Whole Family

Looking for clothing stores like GAP that offer trendy, affordable American-style fashion? From denim and basics to workwear and everyday staples, GAP is a go-to brand for many shoppers. But variety is the spice of life, so we’ve rounded up the top 12 online clothing sites like GAP for men, women, kids and babies.

Whether you’re after modern essentials, fast fashion, or high-quality investment pieces, these GAP competitor brands have you covered. Read on for our recommendations of the best clothing brands similar to GAP!

Sites Like GAP

About GAP

Founded in 1969 in San Francisco, GAP is a globally recognized American clothing brand known for its casual basics, denim, accessories and stylish wardrobe staples for men, women, children and babies.

GAP’s versatile selection of classic, modern clothing with comfortable fits and affordable prices has made it one of the most popular lifestyle brands worldwide. GAP sells its products online and across more than 2,400 company-operated stores and 400 franchise stores globally. The brand’s five divisions include Gap, GapKids, babyGAP, GapMaternity and GapBody.

Top 12 GAP Alternative Sites

1. Abercrombie & Fitch: No. 1 on Our List of Stores Like GAP

Abercrombie & Fitch

Abercrombie & Fitch tops our list as the best alternative to GAP. This classic American brand exudes youthful cool with its laidback polos, oxford shirts, graphic tees, jeans, khakis, sweaters, outerwear and accessories. The stylish, casual clothing works great for everyday wear and makes memorable vacation outfits.

Its prices run slightly higher than GAP’s, but the quality materials and durable construction ensure you get your money’s worth from these investment pieces. Shop A&F online or at over 250 stores in North America, Europe, Asia and the Middle East.

2. Uniqlo: Latest Essentials With The Perfect Balance of Innovation & Real Value


For affordable modern essentials made with quality materials, Uniqlo is a top contender among stores similar to GAP. This Japanese retailer excels at developing innovative basics, performance activewear and stylish everyday clothing. Its minimalist block colour designs and focus on functionality have attracted fans worldwide.

Shop speciality collections like Airism undershirts, Ultra Light Down jackets, Heattech thermals along with apparel and accessories for men, women, kids and babies. Uniqlo’s affordable prices, contemporary styling and high-tech fabrics make it a go-to for life’s everyday needs.

3. Zara


Owned by the world’s largest fashion retailer Inditex, Zara is renowned for its on-trend fast fashion offered at wallet-friendly prices. This Spanish clothing brand produces cutting-edge designs inspired by catwalk trends. New styles arrive in-store twice a week, so you’re bound to find fresh fashion any time you shop.

Zara stocks clothing, shoes and accessories for women, men and kids. Shoppers love the affordable pricing for the latest looks. It has over 2,200 stores in 96 countries worldwide. You can also shop online for convenient delivery.

4. J Crew

J Crew

J Crew is a preppy American classic known for its super-soft apparel showcasing timeless style. This GAP alternative store offers well-constructed basics, workwear, loungewear and business casual in premium natural fibres like cotton, wool and cashmere.

Their versatile clothing works great for school, office, weekends and travel. Shop the brand’s signature chinos, Oxford shirts, sweaters, and shorts. Even for tees, blazers, dresses, denim along with accessories, shoes and more. They elevate classic American style with a modern twist. Shop J Crew’s 200+ stores, online site and factory outlet for quality investment pieces at various price points.

5. American Eagle

American Eagle

Offering trendy clothing and denim at wallet-friendly prices, American Eagle rounds out our top 5 for the best clothing websites like GAP. This teen fashion retailer stocks stylish apparel, activewear, swimsuits, intimates and accessories designed to make you look and feel amazing.

This store collection includes jeans, tops, bottoms, outerwear, dresses, loungewear and more showcasing AEO’s signature laidback American style. The brand has an eco-friendly focus featuring water-saving washes, sustainable fibers and recycled materials. Visit their stores, website and mobile app for the latest affordable fashions.

6. H&M


For more variety in fast fashion similar to GAP, check out H&M. This affordable Swedish clothing company offers fashion-forward apparel, shoes, accessories and home goods for women, men, teens and kids. H&M interprets the latest runway trends into wearable everyday looks at budget-friendly prices.

Shoppers love the savings of up to 60% off already low prices. They offer free shipping and free returns in the US for maximum convenience. Browse the H&M website or visit one of the 500+ US stores located in malls, lifestyle centres and outlets across the country.

7. Carter’s


When it comes to children’s clothing alternatives to GAP Kids, Carter’s leads the pack. This trusted American brand has dressed generations of babies and kids since 1865. They even carry adorable outfits, pyjamas, shoes, accessories and more featuring delightful prints, patterns and colours crafted in soft natural fabrics.

The quality construction ensures durability through repeated wear and washing. Carter’s is the place for baby essentials like bodysuits, layette sets, blankets and bibs. The brand’s affordable pricing makes building a baby wardrobe easy on your wallet.

8. Levi’s


No list of clothing stores similar to GAP is complete without iconic denim brand Levi’s. Since inventing the blue jean back in 1873, it has become a fashion staple worldwide thanks to its perfect fits, quality construction and timeless style.

A few of their expansive collection includes jeans, jackets, tees, tops and accessories featuring the brand’s signature denim and leather. Levi’s also offers boutique collaborations and limited-edition pieces. Shop Levi’s 500+ stores globally or online to find your perfect pair of jeans along with other wardrobe essentials.

9. Loft


For stores similar to GAP that offer stylish versatile clothing for women, Loft is a superb option. They creates elegant, flattering apparel designed for real life. The brand’s collections feature feminine blouses, pants, skirts, jackets, dresses, denim and accessories in gorgeous fabrics and prints. These polished pieces go seamlessly from desk to dinner to weekend thanks to their classic sensibility and touch of modern allure. It uses quality materials to craft affordable fashions available in inclusive sizes. Shop Loft’s 500+ stores and website.

10. Topman


Topman satisfies men’s fashion needs with its sensible British styling and penchant for emerging trends. This GAP alternative brand offers smart casual collections along with edgy streetwear that can be mixed and matched with ease. Their stocks of menswear basics like Oxford shirts, chinos, jeans, tees, sweaters, suits, coats and more. The prices are reasonable for contemporary styling and quality. Guys appreciate their vast selection of affordable on-trend clothing. Browse online or visit one of 500+ Topman stores worldwide.

11. Victoria’s Secret

Victoria’s Secret

No clothing brand overview is complete without mentioning Victoria’s Secret, especially in list of clothing brands like Gap. This famous lingerie label needs no introduction. They set the standard for sexy, feminine intimates and boudoir apparel.

Shop the brand’s iconic bras, panties, sleepwear, swimsuits, loungewear and accessories beautifully crafted with luxe fabrics, exquisite details and vibrant colours. While it sits at a higher price point than GAP, the superb quality ensures enduring beauty after countless wears and washes. Treat yourself to these special pieces; you deserve it!

12. Old Navy

Old Navy

Owned by the same company as GAP, Old Navy rounds out our list of the top brands similar to GAP. This value fashion retailer focuses on clothing the family affordably. Old Navy carries a wide selection of basics, loungewear, activewear, jeans, dresses, swimsuits and more designed for comfortable style on a budget. While the materials may not be as high-end as pricier GAP items, you can stock up on lots of wearable staples without blowing your budget. Old Navy offers frequent sales both online and at its 1,200+ stores worldwide.

FAQs About GAP

What is GAP known for?

GAP is known for its casual American clothing staples like denim, khakis, t-shirts, hoodies and accessories. The brand offers stylish basics and wardrobe essentials for the whole family.

What are GAP’s most popular items?

GAP’s most popular items include their jeans, logo hoodies, basic tees, button-down shirts, polos, leggings, sweatshirts and underwear. Their denim and activewear tend to be customer favourites.

What age group shops at GAP?

GAP targets a wide demographic from babies and kids to teens, young adults and mature shoppers. Their versatile styles appeal to ages ranging from infant to 60+.

Is GAP good quality?

Yes, GAP clothing is known for good quality materials, construction and durability. Their pieces tend to withstand repeated wear and washing over the years. GAP provides value at moderate price points.

Is GAP fast fashion?

No, GAP clothing is not as fast fashion as brands like H&M and Zara. GAP produces seasonal collections rather than ultra-trendy pieces. Their classics remain in style for years versus months.

Is GAP affordable?

Yes, GAP provides affordable wardrobe staples compared to luxury brands. However, fast fashion retailers like H&M, Forever21 and Old Navy offer lower prices on trendier disposable fashion. GAP hits the sweet spot between cheap and expensive.

What are GAP’s shipping policies?

GAP offers free standard shipping on orders $50+. Expedited and express shipping are available for an added fee. GAP provides free returns within 90 days by mail or at stores. Price adjustments are available within 14 days if the item goes on sale.

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