Top 13 Clothing Brands Similar To Agent Provocateur

Agent Provocateur is known for its alluring, high-end lingerie and loungewear. Favored by celebrities and fashionistas alike for gorgeous design and quality fabrics like silk and lace, the brand embodies ultra-feminine luxury.

If you love the Agent Provocateur aesthetic but find their price tags out of reach, plenty of alternatives offer similar styles.

From everyday basics to show-stopping intimates, these brands feature flirty details like bows, intricate patterns, and daring cuts.

Brands Like Agent Provocateur

13 Clothing Brands Like Agent Provocateur for Lingerie & Loungewear

1. Intimissimi


This Italian brand creates gorgeous, affordable everyday lingerie and loungewear. Intimissimi is adored for lace bralettes, cotton briefs, and silky chemises in a rainbow of colors.

The wide size range and easy care make Intimissimi an accessible go-to for staple intimates to mix, match, and layer. The seamless, no-wire bras offer exceptional comfort for all-day wear.

Shoppers praise the high-quality fabrics and construction considering their budget-friendly pricing. The brand also offers monthly collections and seasonal items like holiday pajamas.

Key Perks:

  • Affordable luxury everyday lingerie
  • Large size range
  • Seamless and wire-free options

2. Cosabella


Started in Italy over 30 years ago, Cosabella crafts color-rich lingerie and loungewear with a focus on innovation and comfort. Gorgeous patterns, delicate lace, and unique cuts provide lightweight support.

The Evolution Bra series features a one-of-a-kind wireless triangle silhouette with sizes from 30A to 42G. Bold prints adorn presumed briefs and bralettes for statement-style staples.

Made of breathable fabrics, their pieces feel feather-light on the body. Details like gold hardware and contrasting colors add femme fatale flair. Shoppers recommend them for high-quality construction and vibrant, youthful appeal.

Key Perks:

  • Unique triangle bras without underwire
  • Vibrant colors and prints
  • Innovative seamless technology

3. Eberjey


Eberjey is a renowned brand that masterfully combines comfort and allure in their lingerie. Each of their items offers a touch of treasured luxury.

The brand stands by the belief that comfort shouldn’t be traded for attraction. Slip into their soft lace or comfy modal jerseys, and enjoy more than just underwear – exult in a treat for yourself.

If your goal is effortless style and comfort, it is your best pick, delivering an irresistible mix of tantalizing designs and plush comfort.

Key Perks:

  • Ethical and eco-friendly production
  • Donates to breast cancer research
  • Pretty lace and ribbon accents

4. Lake Pajamas

Lake Pajamas

Favored by fashion editors, influencers, and celebrities alike, Lake creates loungewear that transitions seamlessly from bedroom to brunch.

Using luxe natural fabrics like silk charmeuse and bamboo modal, their pajamas feature contrast piping, eyelet lace, and other thoughtful accents.

The relaxed yet put-together aesthetic channels leisure class sophistication. This similar brand also offers swimwear and limited edition collaborations with brands like LoveShackFancy. Customers rave over the superb quality and timeless investment pieces.

Key Perks:

  • Natural fabrics like silk, modal, and cotton
  • Made in ethical Los Angeles factory
  • Mix and match separates

5. Adore Me

Adore Me store

As an online lingerie startup, Adore Me disrupted the intimates industry by offering quality pieces at accessible price points. Chic everyday essentials and special occasion looks all ship for free to try at home.

Subscribers even save up to 50% off regular prices. This clothing company features in-house designed collections along with leading brands like Chantelle, Natori, and Fleur du Mal. An inclusive range of sizes from 30A to 46G ensures a proper fit.

Key Perks:

  • Inclusive range of sizes
  • Deep discounts for subscribers
  • Collaborations with top brands

6. Negative Underwear

Negative Underwear

Negative Underwear beautifully mixes comfort with enticing design, a top choice for those seeking a balance between daily elegance and private charm.

This brand, founded and run by women, provides lingerie that transitions smoothly from day to night. It features tiny tops, bralettes, and even boxers, all aimed at creating an easy-going confident look.

Whether it’s a chill day indoors or a lively evening out, their pieces form the building blocks of a cozy, self-assured image.

Their collections gently inspire you to reveal your inner goddess through underwear that’s as comfortable as it is pleasing, seamlessly blending daily wear and intimate wear with fashionable finesse.

Key Perks:

  • Revolutionary seamless underwear
  • Sizes from XXS to 4XL
  • Made in ethical factories

7. Parade


Parade brings a lively, eco-friendly spirit to the underwear market. More than just a brand, it’s a movement for body diversity, self-celebration, and green practices.

Becoming rapidly popular, it offers a variety for all with sizes from XS to 3XL in a range of vibrant colors.

Using recycled materials, their underwear not only feels good on but is also ethically sound. They extol inclusivity, and with their super soft, breathable materials, they’ve reworked what it means to be comfortable.

Be it a thong, brief, or boyshorts, every item is an invitation to celebrate your unique self.

Key Perks:

  • Seamless fabric feels invisible
  • Sizes from XS-3XL
  • Giving back to the planet

8. Skims


Founded by Kim Kardashian, Skims shapewear launched as a solutions-focused intimates brand designed for all bodies.

Using patented technologies, styles sculpt, smooth, and lift while still permitting ease of movement. Touches of lace, mesh, and sleek lines nod to boudoir inspiration.

Standout items range from control briefs to slinky lounge sets in neutral, inclusive skin tones. Sought-after styles often sell out yet quickly restock.

By merging Function, solutions, and provocative inspiration, they earned meteoric success at the intersection of shapewear and innerwear.

Key Perks:

  • Innovative slimming technology
  • Expansive shade range
  • Often sold out and restocked

9. Lounge Underwear

Lounge Underwear

Channeling French girl allure, Lounge Underwear mixes seductive style with everyday wearability.

Signature lace bralettes, bodysuits, and panties come arrayed in delicate blush tones, bold brights, and romantic florals.

Designed in-house in Downtown LA, each piece feels sensual yet lightweight enough for daily wear.

From date nights to brunching with friends, it sets an effortlessly chic mood whether worn under clothes or shown as part of an outfit.

Key Perks:

  • Everyday intimates with bold personality
  • Made in ethical LA factory
  • French inspired aesthetic

10. Victoria’s Secret

Victoria’s Secret store

This iconic lingerie giant made its name with in-your-face sexy campaigns, celebrity models, and annual televised fashion shows.

While more recently focusing efforts towards inclusivity and comfort, this similar store still carries those signature embellished bras and barely-there panties.

Product lines range from the Very Sexy push up collection to satin PINK loungewear perfect for college students on a budget.

During frequent site-wide sales, shoppers stock up on favorite items like lace teddies and printed sleep shorts.

Key Perks:

  • Iconic sexy style
  • Budget-friendly options
  • Famed semi-annual sales

11. Lunya


At Lunya, luxurious sleepwear and loungewear gets crafted from feather-light silk, cooling Tencel, and plush modal.

Clean lines, muted palette, and effortless shapes channel California’s casual elegance. Notable designs include the washable silk set and modal robe dress.

Designed in-house and ethically made, they focus on elevated essentials for everyday life, travel, and lounging at home.

The brand also proudly works with organizations supporting women and girls. Discerning customer’s love they focus on sustainable materials and giving back initiatives.

Key Perks:

  • Sustainably made from silk & modal
  • Gives back to women’s organizations
  • Travel-friendly sleepwear

12. La Perla

La Perla store

For luxury, La Perla comes out tops. This Italian label, started in 1954, is a celebrity favorite involving stars like Kendall Jenner and Gigi Hadid.

Each piece is crafted to perfection from fabric that feels luxurious on the skin. Be it a soft lace bralette, a sexy corset, or a sleek bodysuit, it offers many choices. With this alternative brand, get ready to turn heads and still feel confident.

In addition to statement making corsets and teddies, it offers everyday luxe satin pajama sets and chemises.

Key Perks:

  • True luxury craftsmanship
  • Innovative couture techniques
  • Everyday glamour

13. Spanx


This brand revolutionized shapewear with lightweight slimming fabrics that move with your body. The brand offers sculpting shorts, bodysuits, bras, and more designed to smooth bulges for a confident silhouette under clothes.

But it is about more than looking slim – their products also align posture and prevent chafing/irritation for all-day comfort.

And the recently launched Spanx for Men line ensures no one gets left out. This pioneer in shape-enhancing underwear earns worldwide fans for enhancing comfort, wearability, and confidence.

Key Perks:

  • Lightweight shapewear
  • Posture-improving technology
  • Options for both men & women


Agent Provocateur sets the bar high for dramatically glamorous loungewear and lingerie. For those seeking a similar show-stopping style combined with everyday ease, these 13 excellent alternatives carry on the spirit while offering their own unique draws.

Whether your priorities include sustainability, inclusivity, affordability or simply jaw-dropping aesthetics, you’re sure to discover beautiful new go-to sources for intimates among these exceptional brands.

What makes a great Agent Provocateur alternative?

  • High quality fabrics and construction
  • Playful accents like lace, mesh, contrast colors
  • Focus on comfort and wearability
  • Inclusive size range
  • Ethical and sustainable business practices

So explore these sensual innerwear havens and find new brand loves to mix, match, and layer as part of your personal style. Because affordable luxury lies within reach and you deserve to feel beautiful each day.

Frequently Asked Questions

What are some popular products from Agent Provocateur?

AP is most well known for their lace bralettes, French knicker panties, corsets, bodysuits, bridal lingerie, robes, and loungewear like slips and chemises.

What is the Agent Provocateur aesthetic?

With deep jewel tones, black lace, ribbon bow accents, and cheeky cuts, AP embodies high glamour boudoir style. Pieces feature feminine touches like ruffles, eyelash lace trim, and mesh panels for an alluring effect.

Who wears Agent Provocateur?

The Agent Provocateur customer knows what she wants – luxury, quality construction, show stopping style. Celebrities like Beyonce, Lady Gaga, and Kim Kardashian favor the brand. Influencers, fashion editors, and bosses also feel empowered in AP’s sultry pieces.

Why do people love Agent Provocateur?

Devoted AP customers delight in dressing in fine lingerie that blurs boundaries between innerwear and outerwear. Unique fabrics, couture-like quality, and risque styling make this luxury splurge brand addictive.

Does Agent Provocateur ever offer sales or discounts?

Yes, shoppers can browse sales and outlet sections on the Agent Provocateur website for select past season pieces marked 20-60% off. Around Black Friday and holidays, additional savings get offered. Sign up for emails to catch rare sitewide sales.

What is Agent Provocateur’s size range?

Agent Provocateur intimates come sized using a numeric bra band and cup size system (ex 32C). Core sizes span 32A to 36E with select styles reaching 32DD to 38DD. For bottoms, core sizes range XXS to XL.

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